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Купить книгу The Little Book That Builds Wealth. The Knockout Formula for Finding Great Investments, автора Pat  Dorsey
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The Little Book That Builds Wealth. The Knockout Formula for Finding Great Investments
In The Little Book That Builds Wealth, author Pat Dorsey—the Director of Equity Research for leading independent investment research provider Morningstar, Inc.—reveals why competitive advantages, or economic moats, are such strong indicators of great long-term investments and examines four of their most common sources: intangible assets, cost advantages, customer-switching costs, and network economics. Along the way, he skillfully outlines this proven approach and reveals how you can effectively apply it to your own investment endeavors.
Купить книгу Work Like You're Showing Off. The Joy, Jazz, and Kick of Being Better Tomorrow Than You Were Today, автора Joe  Calloway
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Work Like You're Showing Off. The Joy, Jazz, and Kick of Being Better Tomorrow Than You Were Today
A guide to creating joyful success in work and in life What the world needs is more showoffs. Showing off is a good thing. Showing off is a mindset. Showing off is about living life and doing work in a way that creates joy, jazz, and a kick in our lives and in the lives of those around us. This is a business book for almost everyone–from executives and managers to receptionists and sales clerks. Here’s the key: success is an inside job. After 26 years of studying and working with top performers, Joe Calloway shares the key factors in creating success–without pulling any punches. Work Like You’re Showing Off! isn’t for sissies; it’s a tough, realistic approach to getting the most out of life by giving more to others. This book proves that not only is «working like you’re showing off» the smartest way to get ahead in a career, it’s also the most joyful and rewarding way to live.Work Like You're Showing Off! the absolute keys to personal and professional success including: Never be as good as you're going to be What you think of me is none of my business Expect to connect Get back inside the box Grand stupidity and absurd bravery What have you done for me next?
Купить книгу Extraordinary Circumstances. The Journey of a Corporate Whistleblower, автора Cynthia  Cooper
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Extraordinary Circumstances. The Journey of a Corporate Whistleblower
The longer WorldCom Chief Audit Executive Cynthia Cooper stares at the entries in front of her, the more sinister they seem. But the CFO is badgering her to delay her team's audit of the company's books and directing others to block Cooper's efforts. Still, something in the pit of her stomach tells her to keep digging. Cooper takes readers behind the scenes on a riveting, real-time journey as she and her team work at night and behind closed doors to expose the largest fraud in corporate history. Whom can they trust? Could she lose her job? Should she fear for her physical safety? In Extraordinary Circumstances, she recounts for the first time her journey from her close family upbringing in a small Mississippi town, to working motherhood and corporate success, to the pressures of becoming a whistleblower, to being named one of Time's 2002 Persons of the Year. She also provides a rare insider's glimpse into the spectacular rise and fall of WorldCom, a telecom titan, the darling of Wall Street, and a Cinderella story for Mississippi. With remarkable candor, Cooper discusses her struggle to overcome these challenges, and how she has found healing through sharing the lessons learned with the next generation. This book reminds us all that ethical decision-making is not forged at the crossroads of major events but starts in childhood, «decision by decision and brick by brick.» At a time when corporate dishonesty is dominating public attention, Extraordinary Circumstances makes it clear that the tone set at the top is critical to fostering an ethical environment in the work-place. Provocative, moving, and intensely personal, Extraordinary Circumstances is a wake-up call to corporate leaders and an intimate glimpse at a scandal that shook the business world.
Купить книгу American Still Life. The Jim Beam Story and the Making of the World's #1 Bourbon, автора
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American Still Life. The Jim Beam Story and the Making of the World's #1 Bourbon
The untold story of the world's premier bourbon and the family that made it #1 American Still Life tells the intertwined true stories of America's favorite whiskey and the family dynasty that produces it to this very day. Jim Beam is the world's top-selling bourbon whiskey, with sales of over five million cases per year. Not a day has passed in the 207 years of Jim Beam's existence when a Beam family member has not been master distiller. Dedicated to quality, and dedicated to the family legacy, the Beams have shepherded their particularly American spirit to the top of their industry. And they've done it in an industry beset by challenges, from government regulation and prohibition, to changing consumer tastes, to fierce new global competition. By creating a brand of unparalleled quality and consistency, and by tying the success of their product with the good name of the family, the Beams have established a lasting legacy as perhaps one of the greatest family business dynasties in American history. Not just a simple history of «America's native spirit» (so named by an act of Congress in 1964) or a simple family history, American Still Life is a story of business success based on quality and attention to detail, constant innovation, revolutionary branding and advertising, and adaptation to the business environment. F. Paul Pacult (Walkill, NY) is recognized the world over as his generation's most accomplished and respected authority on beverage alcohol. He has written for many magazines, including Playboy, Wine and Spirits, Connoisseur, Whisky, Drink, Men's Journal, Cheers, Country Inns, Travel and Leisure, Bon Appetit, Decanter, and Food and Wine. Among his many accomplishments, he has hosted and coproduced two syndicated talk-radio programs and served as the primary expert on whiskey, beer, and wine for the History Channel documentary America Drinks: History in a Glass.
Купить книгу Making Good. The Inspiring Story of Serial Entrepreneur, Maverick and Restaurateur, автора Tony  Allan
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Making Good. The Inspiring Story of Serial Entrepreneur, Maverick and Restaurateur
Tony Allan is a rare breed – a masterful chef as well as a great businessman. He is second only to Sir Terence Conran as Britain's wealthiest restaurateur and enjoys celebrity status following his primetime BBC cookery show Tony & Giorgio, with best pal Giorgio Locatelli. Packed with entertaining anecdotes, his inspiring biography and business manual, Making Good, gives a real insight into one of the few remaining characters on the UK's restaurant scene and a template for aspiring entrepreneurs who want to know how it could – but perhaps shouldn't – be done. Making Good is the fly-on-the-kitchen-wall cookumentary of exactly what Tony Allan did and why he did it the way he did. It is essential reading for wannabe millionaires from all walks of life, including anyone who has ever dreamt of running their own business or opening a successful restaurant. Making Good will inspire anyone hungry for a genuine rags-to-riches story. 'I call Tony my English brother. He is the man who introduced me to English culture and we have had some wonderful times together. Launching Bank restaurant was a fantastic experience, one I will always remember, so this book is very special.' Christian Delteil, Managing Director of Bank Restaurants
Купить книгу Your Internet Cash Machine. The Insiders' Guide to Making Big Money, Fast!, автора
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Your Internet Cash Machine. The Insiders' Guide to Making Big Money, Fast!
Your Internet Cash Machine takes you buy the hand and leads you through the entire process of building a successful Internet business. It walks you through the process of selecting a niche based on your interests and desires, building a site, and managing your business. Covering important topics like marketing and attracting traffic and packed with handy resources, this is the hands-on guide you need to start making money now.
Купить книгу The Merck Druggernaut. The Inside Story of a Pharmaceutical Giant, автора Fran  Hawthorne
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The Merck Druggernaut. The Inside Story of a Pharmaceutical Giant
An in-depth look at big pharma's flagship company The Merck Druggernaut takes readers inside Merck, the world's second most profitable drug company and maker of the world's bestselling drug, Prilosec. Consistently named one of Fortune magazine's Most Admired Companies, Merck struggles to maintain its reputation for being the most ethical of the big drug makers, refusing to slash research and development budgets in the face of declining profits, falling stock market prices, and questionable accounting. Author Fran Hawthorne, one of the leading journalists covering healthcare, has written an excellent examination of a business paragon with much-needed insight on the cutthroat world of pharmaceuticals. It's a story that will interest the business world as well as consumer and healthcare advocates by detailing the vital issues in medicine and healthcare today. More than just a compelling story of success in a difficult industry, more than simply the biography of one of big business's most recognizable names, The Merck Druggernaut takes a thoughtful look at some of the major issues of our time and the way those issues intertwine with the world of business. Fran Hawthorne (New York, NY) is the Assistant Managing Editor at Crain's New York Business. She has been covering business for more than twenty years for such publications as Fortune, BusinessWeek, and Institutional Investor, with a prevailing interest in healthcare and pharmaceuticals. At Crain's, she spearheads the publication of two to three special healthcare issues per year.
Купить книгу Leadership, New and Revised. The Inner Side of Greatness, A Philosophy for Leaders, автора Peter  Koestenbaum
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Leadership, New and Revised. The Inner Side of Greatness, A Philosophy for Leaders
It has been more than a decade since the first edition of Peter Koestenbaum's landmark book Leadership: The Inner Side of Greatness was published. Since that time world events have caused a dramatic shift in how we think about our lives and our work. Now we grapple with the fundamental questions. How can we live a courageous life and manage anxiety? Is it possible to reach greater heights of ethics and responsibility? Peter Koestenbaum, the preeminent business philosopher, has been a trusted mentor to business leaders worldwide. In this thoroughly revised edition of his classic book he shares his wisdom about the fundamental nature of leadership and shows what it takes to become an exceptional and passionate leader in today's complex world. At the very heart of the book is his Leadership Diamond model—a paradigm that challenges managers to transform their thinking and approach everything with fresh effectiveness in order to reap richer results and become great leaders.
Купить книгу Wheels of Fortune. The History of Speculation from Scandal to Respectability, автора
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Wheels of Fortune. The History of Speculation from Scandal to Respectability
An intriguing history of the futures market and speculation From Jay Gould's attempt to corner the gold market in the 1860s to the Hunt brothers' scandalous efforts to control the silver market in the 1980s, Wheels of Fortune traces the rich, colorful history of the futures market on its quest for respectability and profit. This comprehensive account shows readers why the markets have been grabbing headlines for over 100 years as both respectable economic institutions and hotbeds of gambling activity and scandal. Charles Geisst brings the personalities and strategies behind the futures market and speculation in general to life, against a backdrop of American life that begins prior to the Civil War.
Купить книгу Life's Missing Instruction Manual. The Guidebook You Should Have Been Given at Birth, автора Joe  Vitale
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Life's Missing Instruction Manual. The Guidebook You Should Have Been Given at Birth
Bestselling author and marketing guru Joe Vitale offers insights and life lessons for achieving success In the simple, straightforward tone of an instructional manual, this little book offers big wisdom and little-known secrets for living a better life. Packed with life lessons most people will wish they'd learned earlier, Life's Missing Instruction Manual uses humor and anecdote to present practical steps readers can use to take control of their lives, overcome any obstacle, and find fulfillment. Each simple lesson is explained and brought into focus with real-life examples and includes practical steps on putting those lessons to work every day. Full of uncommon wisdom and lighthearted humor, this book will help readers develop confidence, create a plan for success, get ahead at work, build rapport with others, develop time-management skills, and find wealth and happiness. Readers will learn how to live life to the fullest when they discover how to: * Take chances that lead to success * Get through the tough times * Be themselves and like it * Find their purpose * Work as a team * Create their own blueprint for success * Believe in themselves * Lead a good and moral life * Accept their mistakes and move on * Define success for themselves Joe Vitale (Wimberley, TX) is President of Hypnotic Marketing, Inc., and author of The Attractor Factor (0-471-70604-3) and The E-Code (0-471-71855-6). He has been called «the Buddha of the Internet» for his combination of spirituality and marketing acumen. His professional clients include the Red Cross, PBS, Hermann Children's Hospital, and many other small and large international businesses.
Купить книгу Faith-Based Marketing. The Guide to Reaching 140 Million Christian Customers, автора Bob  Hutchins
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Faith-Based Marketing. The Guide to Reaching 140 Million Christian Customers
Most businesses don’t have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians’ values, taboos, and «hot buttons». Yet the size of the opportunity is enormous. Faith-Based Marketing provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content.
Купить книгу The Wealthy World. The Growth and Implications of Global Prosperity, автора
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The Wealthy World. The Growth and Implications of Global Prosperity
World wealth creation exceeded $2 trillion per month in 1999. The potential for world wealth might be as high as $500 trillion or $83,333 for each person on Earth. This rapid and increasing accumulation has the capacity to touch every aspect of economic development and exchange. The Wealthy World explains the reasons for this increase and its implications in a world whose financial systems are becoming increasingly unified. Written by an author with worldwide credentials, this fascinating book lays out a key component of the approaching world economy, including the impact of the global rise of technology and interconnectivity and the implications of these factors on global wealth.