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Купить книгу Strategy for Success in Asia. Mastering Business in Asia, автора Andrew  Delios
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Strategy for Success in Asia. Mastering Business in Asia
In order to achieve success, managers need to understand the strategic issues in Asia. Strategy for Success in Asia covers areas from the uniqueness of Asia like its economic and cultural diversity to the roles of governments and the importance of alliances. One of the first books to offer a perspective effective company strategy and how local and multinational companies can achieve strategic success in Asia. This important book is for anyone who has a stake in Asia or has plans to do business in it.
Купить книгу Mentored by a Millionaire. Master Strategies of Super Achievers, автора
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Mentored by a Millionaire. Master Strategies of Super Achievers
Unlike any book you’ve ever read, Mentored by a Millionaire is made up of fifteen mentoring sessions in which you will be mentored in the strategies, skills, and techniques used by super achievers who have become the world’s most successful men and women. You will be mentored in these sessions by Steve Scott, a man who has not only made millions himself, but has helped dozens of others make millions as well.
Купить книгу Derivatives. Markets, Valuation, and Risk Management, автора
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Derivatives. Markets, Valuation, and Risk Management
Robert Whaley has more than twenty-five years of experience in the world of finance, and with this book he shares his hard-won knowledge in the field of derivatives with you. Divided into ten information-packed parts, Derivatives shows you how this financial tool can be used in practice to create risk management, valuation, and investment solutions that are appropriate for a variety of market situations.
Купить книгу A Demon of Our Own Design. Markets, Hedge Funds, and the Perils of Financial Innovation, автора Richard  Bookstaber
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A Demon of Our Own Design. Markets, Hedge Funds, and the Perils of Financial Innovation
Inside markets, innovation, and risk Why do markets keep crashing and why are financial crises greater than ever before? As the risk manager to some of the leading firms on Wall Street–from Morgan Stanley to Salomon and Citigroup–and a member of some of the world’s largest hedge funds, from Moore Capital to Ziff Brothers and FrontPoint Partners, Rick Bookstaber has seen the ghost inside the machine and vividly shows us a world that is even riskier than we think. The very things done to make markets safer, have, in fact, created a world that is far more dangerous. From the 1987 crash to Citigroup closing the Salomon Arb unit, from staggering losses at UBS to the demise of Long-Term Capital Management, Bookstaber gives readers a front row seat to the management decisions made by some of the most powerful financial figures in the world that led to catastrophe, and describes the impact of his own activities on markets and market crashes. Much of the innovation of the last 30 years has wreaked havoc on the markets and cost trillions of dollars. A Demon of Our Own Design tells the story of man’s attempt to manage market risk and what it has wrought. In the process of showing what we have done, Bookstaber shines a light on what the future holds for a world where capital and power have moved from Wall Street institutions to elite and highly leveraged hedge funds.
Купить книгу Steal These Ideas!. Marketing Secrets That Will Make You a Star, автора Steve  Cone
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Steal These Ideas!. Marketing Secrets That Will Make You a Star
Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the way—Steve Cone has the kind of hard-earned, high-level experience that translates into valuable, tested ideas on what really works—and doesn’t—in marketing. In Steal These Ideas! Cone delivers hundreds of pearls in a sharp, no-nonsense, and witty style on all facets of marketing, branding, and advertising with all the candor and freshness one would expect from a knowledgeable good friend in the business. Illustrated throughout with examples of the good, bad, and ugly in advertising, this is the secret stuff that no one ever teaches. Anyone can now steal these ideas and become a marketing star today.
Купить книгу Good to Green. Managing Business Risks and Opportunities in the Age of Environmental Awareness, автора John-David  Phyper
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Good to Green. Managing Business Risks and Opportunities in the Age of Environmental Awareness
The business world is undergoing dramatic change that is driven by tough new legislation, expanded market based incentives and increased consumer awareness of environmental issues (e.g., hazard ingredients in products, alternative energy, reduction in greenhouse gases). This is forcing companies to reassess the life cycle of their products and the efficiency of their supply chains. Environmental issues are becoming business critical. Good to Green provides the vital information, backed by case studies and examples, that gives progressive business leaders the strategic know-how to pro-actively manage environmental issues and realize the business benefits of going green.
Купить книгу Broker to Broker. Management Lessons From America's Most Successful Real Estate Companies, автора
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Broker to Broker. Management Lessons From America's Most Successful Real Estate Companies
Praise for Realtor? Magazine's BROKER to BROKER «By providing best practice management tips with thought-provoking ideas, Broker to Broker offers invaluable guidance on virtually every aspect of our dynamic industry. The book's easy-to-read format, with in-depth supporting material available online, is an innovative approach to helping the country's brokers and managers find effective solutions to today's challenges.» –Ron Peltier, President and CEO, HomeServices of America, Inc., Minneapolis, Minnesota «This compilation of the latest Realtor? Magazine articles on real estate brokerage management could be of help to brokers and managers looking for practical ideas to boost their operations. The book quotes extensively from veteran brokers and managers who are trying new ways to build sales and tackle problems. Within the book's range of articles could be helpful ideas for you.» –J. Lennox Scott, Chairman and CEO, John L. Scott Real Estate, Seattle, Washington «The editors did their homework. The pace of change in our business is a constant challenge. Even if you don't want to lead the charge in industry change, brokers would do well to study the innovative concepts (such as the employee-agent model) illustrated here. The section on operations is particularly useful for brokers of a multi-office/multi-region operation.» –Steve Brown, ABR?, CRB, Vice President and General Manager, Crye-Leike, Realtors?, Memphis, Tennessee «The editors of Realtor? Magazine do a fantastic job of keeping Realtors? on top of all real estate concerns. No issue is more timely or essential to building good business than brokerage practices.» –Blanche Evans, Publisher, Agent News, and Editor, Realty Times, Dallas, Texas
Купить книгу Motivating the "What's In It For Me?" Workforce. Manage Across the Generational Divide and Increase Profits, автора Cam  Marston
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Motivating the "What's In It For Me?" Workforce. Manage Across the Generational Divide and Increase Profits
Advance praise for Motivating the «What's In It For Me?» Workforce «The information on leading and managing generations found in this book is invaluable to all executives today. The war for talent has become increasingly fierce. Attracting and retaining this talent is critical to a successful global company. This book is a masterful tool for developing the skills required for managing multigenerational teams. It is a must-have for executives at all levels who are responsible for a company's greatest asset: its people.» –Phebe Port, Vice President Global Management Strategies,The Estee Lauder Companies «Motivating the 'What's In It For Me?' Workforce has given our managers good ideas about leading the different generations in our workplace, particularly the New Millennials who we at Enterprise are especially reliant upon to grow our business every single day and, ultimately, become our company's future leaders.» –Marie Artim, Assistant Vice President Recruiting, Enterprise Rent-A-Car «After Marston presented to our management group, approximately 400 individuals, and after we responded to the clamor for his book, it became commonplace to hear people discussing solutions to problems based on generational considerations. There aren't many people discussions that occur today where we don't at least consider differences between Baby Boomers, Millennials, etc. He really changed our way of thinking!» –Anne Donovan, U.S. HR LeaderSystems and Process Assurance, PricewaterhouseCoopers «If you ever had any doubt that generational differences have an impact on go-to-market strategies, Marston's book, Motivating the 'What's In It For Me?' Workforce, provides thought-provoking realities you need to consider. This is a must-read . . . At our Sales Leadership Conference, Marston gave our top sales managers actionable ideas on how to gain better understanding of what drives today's workforce to take direct action and deliver exceptional results.» –Damian A. Thomas, General ManagerCorporate Sales Leader, General Electric Company
Купить книгу Talent. Making People Your Competitive Advantage, автора
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Talent. Making People Your Competitive Advantage
The source of competitive advantage has shifted in many organizations from reliability to innovation and flexibility. But what does it take for an organization that innovates to then manage effectively? In this follow-up to Built to Change, Ed Lawler argues that it is a combination of the right structure and the right people. First, organizations must decide what structure they are: are you a high-involvement organization that has products and services that require a high level of coordination and cooperation among employees? Or do you have a more global competitor structure in which you are constantly bringing in new talent and technological expertise? Are you a mixture of both? Lawler outlines the unique human capital strategy for each approach, shows what it looks like in action, and provides the foundation and tools for creating competitive and innovative organizations.
Купить книгу From Entrepreneur to Infopreneur. Make Money with Books, eBooks, and Information Products, автора Stephanie  Chandler
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From Entrepreneur to Infopreneur. Make Money with Books, eBooks, and Information Products
Infopreneurs sell valuable information online in the form of books, e-books, special reports, audio and video products, seminars, and other media. This definitive guide will show how to master the tools and tactics of the most successful infopreneurs, so you can succeed at producing, marketing, selling, and automating delivery of information products online. This guide comes complete with interviews of successful infopreneurs.
Купить книгу Affiliate Millions. Make a Fortune using Search Marketing on Google and Beyond, автора Greg  Holden
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Affiliate Millions. Make a Fortune using Search Marketing on Google and Beyond
Affiliate Millions For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full-time and part-time basis. Today, with even more online opportunities available than ever before, you can achieve a level of financial success that most people only dream about-and in Affiliate Millions, author Anthony Borelli will show you how. With the help of coauthor Greg Holden, Borelli will show you how to make thousands, and eventually tens of thousands, of dollars each month through the process of paid search marketing and affiliate advertising. Along the way, they'll also share the secrets to mastering this often-overlooked strategy and provide you with the tools and techniques needed to maximize your potential returns. Since making one million dollars through paid search marketing and affiliate advertising in his first full year of operations, Anthony Borelli has never looked back. Now, he wants to help you do the same. Filled with in-depth insights and practical advice, Affiliate Millions will introduce you to this profitable endeavor and show you how to make it work for you.
Купить книгу The Day Trader's Course. Low-Risk, High-Profit Strategies for Trading Stocks and Futures, автора Patricia  Crisafulli
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The Day Trader's Course. Low-Risk, High-Profit Strategies for Trading Stocks and Futures
A complete guide to day trading stocks, options, or futures, plus companion workbook This valuable guide is a complete day trading course (with a companion workbook) that walks novice traders through all the day trading opportunities. The Day Trader's Course is packed with basic technical skill, proven winning strategies, and essential background. Lewis Borsellino reveals when to buy and when to sell, and shows readers how to identify when «it's over» for a particular stock, option, or future. Drawing from his considerable experience, he identifies the rules that every trader should follow.