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Купить книгу Career Development All-in-One For Dummies, автора
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Career Development All-in-One For Dummies
Take control of your career today Want to get ahead in the workplace? Learn new skills and increase your visibility as a leader in your company with the help of this practical, hands-on guide to professional development. You'll find new techniques for being a better leader, tips for writing better emails, rules for running more effective meetings, and much more. Plus, you'll discover how to give presentations that will keep your audience engaged and learn to be a more mindful person. Combined from seven of the best For Dummies books on career development topics, Career Development All-in-One For Dummies is your one-stop guide to taking control of your career and improving your professional life. Perfect on its own or as part of a formal development program, it gives you everything you need to advance your career. Become a better leader Manage your time wisely Write effective business communications Manage projects more effectively Success is an individual responsibility—so put your professional future in your own hands with this guide!
Купить книгу A Practical Guide to Analytics for Governments. Using Big Data for Good, автора Marie  Lowman
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A Practical Guide to Analytics for Governments. Using Big Data for Good
Analytics can make government work better—this book shows you how A Practical Guide to Analytics for Governments provides demonstrations of real-world analytics applications for legislators, policy-makers, and support staff at the federal, state, and local levels. Big data and analytics are transforming industries across the board, and government can reap many of those same benefits by applying analytics to processes and programs already in place. From healthcare delivery and child well-being, to crime and program fraud, analytics can—in fact, already does—transform the way government works. This book shows you how analytics can be implemented in your own milieu: What is the downstream impact of new legislation? How can we make programs more efficient? Is it possible to predict policy outcomes without analytics? How do I get started building analytics into my government organization? The answers are all here, with accessible explanations and useful advice from an expert in the field. Analytics allows you to mine your data to create a holistic picture of your constituents; this model helps you tailor programs, fine-tune legislation, and serve the populace more effectively. This book walks you through analytics as applied to government, and shows you how to reap Big data's benefits at whatever level necessary. Learn how analytics is already transforming government service delivery Delve into the digital healthcare revolution Use analytics to improve education, juvenile justice, and other child-focused areas Apply analytics to transportation, criminal justice, fraud, and much more Legislators and policy makers have plenty of great ideas—but how do they put those ideas into play? Analytics can play a crucial role in getting the job done well. A Practical Guide to Analytics for Governments provides advice, perspective, and real-world guidance for public servants everywhere.
Купить книгу The New Rules of Marketing and PR. How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, автора
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The New Rules of Marketing and PR. How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the 'next big thing.' The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business. You'll learn how get the right information to the right people at the right time—at a fraction of the cost of traditional advertising. The Internet continues to change the way people communicate and interact with each other, and if you're struggling to keep up with what's trending in social media, online videos, apps, blogs, or more, your product or service is bound to get lost in the ether. In The New Rules of Marketing & PR, you'll get access to the tried-and-true rules that will keep you ahead of the curve when using the latest and greatest digital spaces to their fullest PR, marketing, and customer-communications potential. Keeping in mind that your audience is savvy and crunched for time, this essential guide shows you how to cut through the online clutter to ensure that your message gets seen and heard. Serves as the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and non-profit managers Offers a wealth of compelling case studies and real-world examples Includes information on new platforms including Facebook Live and Snapchat Shows both small and large organizations how to best use Web-based communication Finally, everything you need to speak directly to your audience and establish a personal link with those who make your business work is in one place.
Купить книгу Invest Like a Guru. How to Generate Higher Returns At Reduced Risk With Value Investing, автора Charlie  Tian
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Invest Like a Guru. How to Generate Higher Returns At Reduced Risk With Value Investing
Adopt the investment strategy that built Warren Buffett's fortune Invest Like a Guru provides an invaluable resource for high-quality-focused value investing, with expert insight and practical tools for implementation. Written by the man behind GuruFocus.com, this book expands on the site's value strategies and research tools to provide a primer for those exploring pathways to higher returns at lower risk. The book begins with an insightful explanation of high-quality-focused value investing concepts, then quickly moves into practical, detailed guidance on analysis, valuation, key factors, and risks to avoid. Case studies demonstrate real-world application of various analysis methods, and the discussion walks you through important calculations using real examples. Author Charlie Tian draws upon his own experiences and lessons learned to provide true insight on high-quality-focused value investing as a strategy, providing both reference and expert advice in this singularly useful guide. Warren Buffett once said, «I would rather buy good companies at fair prices than buy fair companies at good prices.» That's how he built his fortune, and his method is what we now call high-quality-focused value investing. This book shows you how to determine what constitutes «good companies» and «fair prices,» with practical tools for real-world application. Learn the principles and concepts of high-quality-focused value investing Understand the analysis process and valuation of prospective investments Avoid the value traps that can trigger permanent losses Study clear examples of key ratios and calculations We can't all become the next Warren Buffett, but we can boost returns while reducing risk using the right investment strategy. High-quality-focused value investing provides a path to profit, and Invest Like a Guru is the one-of-a-kind guidebook for getting on track.
Купить книгу Leading in English. How to Confidently Communicate and Inspire Others in the International Workplace, автора Joerg Schmitz
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Leading in English. How to Confidently Communicate and Inspire Others in the International Workplace
A Guide for English communication amongst international professionals Leading in English provides a valuable resource for more effective international business communication. Whether you're a non-native English speaker working in English every day, or a native speaker working with non-native speakers, this book levels the playing field with a host of insights and tips using real-time examples. Through shared experiences and an engaging narrative, you'll gain confidence as you build the skills you need to communicate more effectively in the workplace. Impart information, relate to coworkers, or just have a friendly chat—this book helps remove uncertainty and streamline interactions. Whether language is a small stumbling block or a large hurdle in your workplace, this book can help you overcome the issues and be happier, more confident, and more effective at your job. Communication is tremendously important in the workplace. When English presents a barrier, removing that obstacle must be priority number one. This book helps you do that, with expert insight, practical tips, and a bit of humor to help shift your perspective. Boost your confidence as a non-native English speaker Work more effectively with coworkers and clients Speak more confidently to an international audience Strengthen your communication skills in all areas In the course of a single work day, you have many one-to-one conversations, several group conversations, and maybe even a presentation or two–wouldn't it be nice to know that you've been heard, understood, and correctly interpreted? English is a tricky language, but there are ways around the issues that tend to trip up non-native speakers. Leading in English shows you how to clear the air and communicate more effectively at any level of English proficiency.
Купить книгу Do Big Things. The Simple Steps Teams Can Take to Mobilize Hearts and Minds, and Make an Epic Impact, автора Craig  Ross
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Do Big Things. The Simple Steps Teams Can Take to Mobilize Hearts and Minds, and Make an Epic Impact
An inspiring, practical and progress-oriented blueprint for energetic achievement. Amid constant swirl, uncertainty, and complexity is your team capable of doing big things? Too often people are pulled together, labeled a “team,” given a directive, and expected to deliver results quickly. Soon, however, due to lack of focus, increasing pressures and competing priorities the team suffers from DSD: distracted, hopelessly stressed and disconnected from one another. Predictably, the team flatlines and the energy needed to succeed is lost. Based upon research of what successful teams do to overcome severe odds, Do Big Things presents an intuitive, seven-step process that equips teams with how to quickly and consistently operate in a manner necessary for success. Team members develop the self-awareness and ability to: Bring their best to every situation Bring out the best in others in every interaction Partner across the business to deliver common objectives Filled with practical tools and engaging stories of teams today, Do Big Things equips leaders with “the how” to quickly identify and activate the behaviors needed to achieve more than you or your team ever thought possible. Idea and information exchanges interlock the hand, head and heart of each team member to get everyone moving toward a common goal. Increasingly, individually and collectively, the team becomes emotionally stronger and more productive as they do their work. Do Big Things provides your team with the common language necessary to be authentic, empathetic and transparent, so that potential barriers to success come to light – faster. This empowers the team to be more accountable with an enterprise mindset, because they can have the profound discussions needed to adapt quicker to unforeseen challenges and demonstrate an innovative reflex. By applying the concepts in this book, the team’s daily interactions are transformed, focus is sustained, and energetic progress toward your goals is triggered. Every member of your team wants to succeed. Do Big Things provides a straightforward method to bring greater meaning to the work everyone does so the team delivers extraordinary performance together. You know what your team can achieve—now use the proven method to enable them to do it.
Купить книгу Attacks on the Press. The New Face of Censorship, автора Committee to Protect Journalists
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Attacks on the Press. The New Face of Censorship
The latest, definitive assessment of the state of free press around the world Attacks on the Press is a comprehensive, annual account of press conditions worldwide, focusing this year on the new face of censorship perpetrated by governments and non-state actors. Compiled by the Committee to Protect Journalists (CPJ), the 2017 edition documents new dangers and threats to journalists and to the free and independent media. The risks are a combination of familiar censorship tactics applied in novel ways, and the exertion of pressure through unconventional means or at unprecedented levels. These censorship efforts range from withholding advertising to online trolling, website blocking to physical harassment, imprisonment to the murder of journalists. In the Americas, governments and non-state actors use new, sometimes subtle ways to limit journalists' ability to investigate wrongdoing. In Europe, authorities deploy intelligence services to intimidate the press in the name of national security. In Asia, governments block access to information online, and in some cases, punish those who manage to get around the obstacles. And throughout the world, terror groups are using the threat of targeted murder to compel journalists to refrain from covering crucial stories or otherwise self-censor. Attacks on the Press documents how these new forms of censorship are perpetrated and provides journalists with guidance on how to work around them, when possible, and how to ensure their own safety as well as the safety of their sources and people with whom they work. The book enables readers to: Examine the state of free media around the world Learn which nations violate press freedom with impunity Discover the most dangerous beats and regions Delve inside specific, increasingly complex challenges CPJ's mission is to defend the rights of journalists to report the news without fear of reprisal. Attacks on the Press provides a platform for direct advocacy with governments and the diplomatic community, for giving voice to journalists globally, and for ensuring that those journalists have a seat in discussions at the United Nations, the Organization of American States, the European Union, the African Union, and others.
Купить книгу The Money Formula. Dodgy Finance, Pseudo Science, and How Mathematicians Took Over the Markets, автора David  Orrell
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The Money Formula. Dodgy Finance, Pseudo Science, and How Mathematicians Took Over the Markets
Explore the deadly elegance of finance's hidden powerhouse The Money Formula takes you inside the engine room of the global economy to explore the little-understood world of quantitative finance, and show how the future of our economy rests on the backs of this all-but-impenetrable industry. Written not from a post-crisis perspective – but from a preventative point of view – this book traces the development of financial derivatives from bonds to credit default swaps, and shows how mathematical formulas went beyond pricing to expand their use to the point where they dwarfed the real economy. You'll learn how the deadly allure of their ice-cold beauty has misled generations of economists and investors, and how continued reliance on these formulas can either assist future economic development, or send the global economy into the financial equivalent of a cardiac arrest. Rather than rehash tales of post-crisis fallout, this book focuses on preventing the next one. By exploring the heart of the shadow economy, you'll be better prepared to ride the rough waves of finance into the turbulent future. Delve into one of the world's least-understood but highest-impact industries Understand the key principles of quantitative finance and the evolution of the field Learn what quantitative finance has become, and how it affects us all Discover how the industry's next steps dictate the economy's future How do you create a quadrillion dollars out of nothing, blow it away and leave a hole so large that even years of «quantitative easing» can't fill it – and then go back to doing the same thing? Even amidst global recovery, the financial system still has the potential to seize up at any moment. The Money Formula explores the how and why of financial disaster, what must happen to prevent the next one.
Купить книгу Millionaire Teacher. The Nine Rules of Wealth You Should Have Learned in School, автора Andrew  Hallam
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Millionaire Teacher. The Nine Rules of Wealth You Should Have Learned in School
Adopt the investment strategy that turned a school teacher into a millionaire Millionaire Teacher shows you how to achieve financial independence through smart investing – without being a financial wizard. Author Andrew Hallam was a high school English teacher. He became a debt-free millionaire by following a few simple rules. In this book, he teaches you the financial fundamentals you need to follow in his tracks. You can spend just an hour per year on your investments, never think about the stock market's direction – and still beat most professional investors. It's not about get-rich-quick schemes or trendy investment products peddled by an ever-widening, self-serving industry; it's about your money and your future. This new second edition features updated discussion on passive investing, studies on dollar cost averaging versus lump sum investing, and a detailed segment on RoboAdvisors for Americans, Canadians, Australians, Singaporeans and British investors. Financial literacy is rarely taught in schools. Were you shortchanged by your education system? This book is your solution, teaching you the ABCs of finance to help you build wealth. Gain the financial literacy to make smart investment decisions Learn why you should invest in index funds Find out how to find the right kind of financial advisor Avoid scams and flash-in-the-pan trends Millionaire Teacher shows how to build a strong financial future today.
Купить книгу Monetizing Your Data. A Guide to Turning Data into Profit-Driving Strategies and Solutions, автора
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Monetizing Your Data. A Guide to Turning Data into Profit-Driving Strategies and Solutions
Transforming data into revenue generating strategies and actions Organizations are swamped with data—collected from web traffic, point of sale systems, enterprise resource planning systems, and more, but what to do with it? Monetizing your Data provides a framework and path for business managers to convert ever-increasing volumes of data into revenue generating actions through three disciplines: decision architecture, data science, and guided analytics. There are large gaps between understanding a business problem and knowing which data is relevant to the problem and how to leverage that data to drive significant financial performance. Using a proven methodology developed in the field through delivering meaningful solutions to Fortune 500 companies, this book gives you the analytical tools, methods, and techniques to transform data you already have into information into insights that drive winning decisions. Beginning with an explanation of the analytical cycle, this book guides you through the process of developing value generating strategies that can translate into big returns. The companion website, www.monetizingyourdata.com, provides templates, checklists, and examples to help you apply the methodology in your environment, and the expert author team provides authoritative guidance every step of the way. This book shows you how to use your data to: Monetize your data to drive revenue and cut costs Connect your data to decisions that drive action and deliver value Develop analytic tools to guide managers up and down the ladder to better decisions Turning data into action is key; data can be a valuable competitive advantage, but only if you understand how to organize it, structure it, and uncover the actionable information hidden within it through decision architecture and guided analytics. From multinational corporations to single-owner small businesses, companies of every size and structure stand to benefit from these tools, methods, and techniques; Monetizing your Data walks you through the translation and transformation to help you leverage your data into value creating strategies.
Купить книгу The Power of Positive Leadership. How and Why Positive Leaders Transform Teams and Organizations and Change the World, автора Jon  Gordon
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The Power of Positive Leadership. How and Why Positive Leaders Transform Teams and Organizations and Change the World
DISCOVER THE PROVEN PRINCIPLES AND PRACTICES THAT MAKE GREAT LEADERS GREAT When some people hear the words «positive leadership» they roll their eyes because they think we're talking about Pollyanna positive, where life is full of unicorns and rainbows. But the truth is that we are not positive because life is easy. We are positive because life can be hard. As a leader, you will face numerous obstacles, negativity, and tests. There will be times when it seems as if everything in the world is conspiring against you and your vision seems more like a fantasy than a reality. That's why positive leadership is essential! Positive leadership is not about fake positivity. It is the real stuff that makes great leaders great. The research is clear. Being a positive leader is not just a nice way to lead. It's the way to lead if you want to build a great culture, unite your organization in the face of adversity, develop a connected and committed team and achieve excellence and superior results. There is a power associated with positive leadership and you can utilize the framework, stories, and practices in this book to start benefiting yourself and your team with it today!
Купить книгу Life Word. Discover Your One Word to Leave a Legacy, автора Mark  Batterson
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Life Word. Discover Your One Word to Leave a Legacy
Discover your Life Word! In One Word that will Change your Life authors Jon Gordon, Dan Britton, and Jimmy Page helped readers discover their yearly word to live with more intention, focus and purpose. Now with Life Word they help readers discover a word that will significantly impact their life and legacy. Life Word reveals a simple, powerful tool to help you identify the word that will inspire you to live your best life while leaving your greatest legacy. In the process you’ll discover your why which will help show you the way to live with a renewed sense of power, purpose and passion. The authors walk you step-by-step through the process of discovering your Life Word and share an action plan with the most successful ways to live and share it. If you’re ready to live with more clarity, confidence and courage and leave a lasting legacy, let’s get started!