Управление, подбор персонала - скачать книги или читать онлайн. Страница 110

As a business leader, you’re constantly looking for ways to maximize shareholder value—as quickly as possible. The Executive Guide to Boosting Cash Flow and Shareholder Value outlines a practical, effective, and innovative framework for achieving this goal, using established management tools to find and exploit high-value Profit Pools. With this book as your guide, you’ll quickly discover how to unlock large untapped sources of cash flow, and achieve the mandate that comes with modern business leadership.

Unique insights into how the mind of an investor operates and how developing emotional awareness leads to long-term success Inside the Investor's Brain provides readers with specific techniques for understanding their financial psychology, so that they can improve their own performance and learn how to outsmart other investors. Chapter by chapter, author Richard Peterson addresses various mental traps and how they play a role in investing. Through examples, such as a gambling experiment with playing cards, the author shows readers how being aware of the subconscious can separate the smart investors from the average ones. This book also contains descriptions of the work of neuroscientists, financial practitioners, and psychologists, offering an expert's view into the mind of the market. Innovative and accessible, Inside the Investor's Brain gives investors the tools they need to better understand how emotions and mental biases affect the way they manage money and react to market moves.

The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: * business terms – concepts – thinkers – practitioners * organizations – brands – companies. Each entry provides a sharp, incisive overview of the subject and, crucially, points to how the ideas can be put into practice. The Capstone Encyclopaedia of Business makes sense of the new world of business, embracing the best of the new and the most robust of the old. * The first one-volume, accessibly-priced reference book for business in years. * Kicks off this exciting new series and will anchor Capstone as the one stop shop for busy professionals. * Key title in large promotion including web site and extract mailings. * Internationally-recognized editorial board. * Annual updates will occur making this a classic key title to keep on the shelves.

As the Chairman of the Federal Reserve from 1979 to 1982, Paul Volcker established himself as one of the most influential economic thinkers. Currently a major advocate for corporate governance and accounting reforms, Volcker’s reputation as a great business leader with uncompromising ethics continues to this day. Written by award-winning New York Times journalist Joseph Treaster, Paul Volcker: The Making of a Financial Legend takes readers through the most compelling moments of this legend’s life in private and public service. From his early days as a young Treasury Department official through his appointments to the New York Federal Reserve Bank, the Federal Reserve, and James D. Wolfensohn, Inc., this inspiring book captures the significant moments in Volcker life and explores the ethical, economic, and moral dilemmas he faced at every turn.

Praise for Wall Street's Buried Treasure «Mr. Houtkin has provided the reader with a wonderful education on a great strategy that has the potential to turn a very limited risk investment into an extraordinarily high return. He makes the critical distinction between penny stocks and serious opportunities available to the low-priced value investor using important examples of his own methodology. Along the way, Houtkin provides valuable insight into some of the inner workings of Wall Street.» —BILL KRAFT, trader, speaker, trading coach, and author of Trade Your Way to Wealth «Investing without Wall Street's Buried Treasure is like trying to live without food. Mr. Houtkin provides the facts of survival one needs to make money in any market. He reports the truth that no one else wants to state. This is a playbook for success; a forty-year apprenticeship is explained right between these covers! Take advantage of it.» —JAMES DEPELISI, president of the Stock and Bond Club of South Florida; founder of LDV Capital Management; finance professor at Broward Community College; and host of Investors Business Hour radio program

Napoleon Hill's Golden Rules: The Lost Writings consists of a series of magazine articles Napoleon Hill wrote between 1919 and 1923 for Success Magazine, of which he eventually become an editor. Hill's obsession with achieving material success had led him from poverty stricken Appalachian Mountains with the desire to study successful people. These articles focus on Hill's philosophy of success, drawing on the thoughts and experience of a multitude of rags-to-riches tycoons, showing readers how these successful people achieved such status. Many of his writings such as the chapter on Law of Attraction, written in the March 1919 issue, have recently basis of several bestselling books. Readers will discover principles that will assure their success if studied and put into action. Chapters include:

How to use brands to gain and sustain competitive advantage Companies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. In this book, Gerzema and LeBar offer credible evidence–drawn from a detailed analysis of a decade's worth of brand and financial data using Y&R's Brand Asset Valuator (BAV), the largest database of brands in the world–that business is riding on yet another bubble that is ready to burst–a brand bubble. While most managers still see metrics like trust and awareness as the backbone of how brands are built, Gerzema asserts they're dead wrong–these metrics do not add to increased asset value. In fact, by following them, they actually hasten the declining value of their brands. Using a five-stage model, The Brand Bubble reveals how today's successful brands–and tomorrow's–have an insatiable appetite for creativity and change. These brands offer consumers a palpable sense of movement and direction thanks to a powerful «energized differentiation.» Gerzema reveals how brands with energized differentiation achieve better financial performance than traditional brands have. Plus, Gerzema helps readers develop energized differentiation in their own brands, creating consumer-centric and sustainable organizations.

A guide to creating joyful success in work and in life What the world needs is more showoffs. Showing off is a good thing. Showing off is a mindset. Showing off is about living life and doing work in a way that creates joy, jazz, and a kick in our lives and in the lives of those around us. This is a business book for almost everyone–from executives and managers to receptionists and sales clerks. Here’s the key: success is an inside job. After 26 years of studying and working with top performers, Joe Calloway shares the key factors in creating success–without pulling any punches. Work Like You’re Showing Off! isn’t for sissies; it’s a tough, realistic approach to getting the most out of life by giving more to others. This book proves that not only is «working like you’re showing off» the smartest way to get ahead in a career, it’s also the most joyful and rewarding way to live.Work Like You're Showing Off! the absolute keys to personal and professional success including: Never be as good as you're going to be What you think of me is none of my business Expect to connect Get back inside the box Grand stupidity and absurd bravery What have you done for me next?

The untold story of the world's premier bourbon and the family that made it #1 American Still Life tells the intertwined true stories of America's favorite whiskey and the family dynasty that produces it to this very day. Jim Beam is the world's top-selling bourbon whiskey, with sales of over five million cases per year. Not a day has passed in the 207 years of Jim Beam's existence when a Beam family member has not been master distiller. Dedicated to quality, and dedicated to the family legacy, the Beams have shepherded their particularly American spirit to the top of their industry. And they've done it in an industry beset by challenges, from government regulation and prohibition, to changing consumer tastes, to fierce new global competition. By creating a brand of unparalleled quality and consistency, and by tying the success of their product with the good name of the family, the Beams have established a lasting legacy as perhaps one of the greatest family business dynasties in American history. Not just a simple history of «America's native spirit» (so named by an act of Congress in 1964) or a simple family history, American Still Life is a story of business success based on quality and attention to detail, constant innovation, revolutionary branding and advertising, and adaptation to the business environment. F. Paul Pacult (Walkill, NY) is recognized the world over as his generation's most accomplished and respected authority on beverage alcohol. He has written for many magazines, including Playboy, Wine and Spirits, Connoisseur, Whisky, Drink, Men's Journal, Cheers, Country Inns, Travel and Leisure, Bon Appetit, Decanter, and Food and Wine. Among his many accomplishments, he has hosted and coproduced two syndicated talk-radio programs and served as the primary expert on whiskey, beer, and wine for the History Channel documentary America Drinks: History in a Glass.

An intriguing history of the futures market and speculation From Jay Gould's attempt to corner the gold market in the 1860s to the Hunt brothers' scandalous efforts to control the silver market in the 1980s, Wheels of Fortune traces the rich, colorful history of the futures market on its quest for respectability and profit. This comprehensive account shows readers why the markets have been grabbing headlines for over 100 years as both respectable economic institutions and hotbeds of gambling activity and scandal. Charles Geisst brings the personalities and strategies behind the futures market and speculation in general to life, against a backdrop of American life that begins prior to the Civil War.

World wealth creation exceeded $2 trillion per month in 1999. The potential for world wealth might be as high as $500 trillion or $83,333 for each person on Earth. This rapid and increasing accumulation has the capacity to touch every aspect of economic development and exchange. The Wealthy World explains the reasons for this increase and its implications in a world whose financial systems are becoming increasingly unified. Written by an author with worldwide credentials, this fascinating book lays out a key component of the approaching world economy, including the impact of the global rise of technology and interconnectivity and the implications of these factors on global wealth.

An in-depth look at the nature of market making and exchanges From theory to practicalities, this is a comprehensive, up-to-date handbook and reference on how markets work and the nuances of trading. It includes a CD with an interactive trading simulation. Robert A. Schwartz, PhD (New York, NY), is Marvin M. Speiser Professor of Finance and University Distinguished Professor in the Zicklin School of Business, Baruch College, CUNY. Reto Francioni, PhD (Zurich, Switzerland), is President and Chairman of the Board of SWX, the Swiss Stock Exchange, and former co-CEO of Consors Discount Broker AG, Nuremberg.