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"Seelert's stories and wisdom demonstrate that the principles and practices leading to winning results in sports are highly transferable to the building of brands, businesses, and organizations. This book tells you how." —Jack Twyman, NBA Hall of Fame player, former ABC Game of the Week announcer, and former Chairman and CEO, Super Food Services Inc. «Seelert's comprehensive revelation of his leadership wisdom is priceless—especially the management of culture through innovative communications, fueled by rock-solid personal spirit and style. Read and succeed . . . it's that actionable. Bob's the real leadership deal.» —John W. Luther, President, Luther & Company, Strategic Growth Consulting «I've never been at my best when working for a boss in the traditional sense . . . Authority is not my favorite cultural tool. I am at my best (maybe like you) when I have a coach and mentor. Bob Seelert has played that role for over a decade, providing me with counsel, guidance, perspective, and unconditional love and support. Oh yes, and wisdom. Lots of it! You'll find out what I mean when you read this book.» —Kevin Roberts, CEO Worldwide, Saatchi & Saatchi «Bob Seelert entered Saatchi & Saatchi in early 1995 when the company was in flux and extremely unstable. In a few short years, he not only stabilized the business, he grew it into an even greater advertising powerhouse than it once was. If anyone is qualified to write about business turnarounds, it's Seelert!» —David Herro, Chief Investment Officer-International, Harris Associates LP «Spencer Stuart placed Bob Seelert into leadership positions at Kayser-Roth and Saatchi & Saatchi at times when success seemed impossible, but failure was not an acceptable option. In both situations, he achieved highly successful turnarounds, and his stories tell you why.» —Thomas Neff, Chairman, Spencer Stuart USA «Bob Seelert and I worked together for twenty years, and I saw firsthand how the wisdom in this book enabled him to build businesses and organizations. For MBA students and other aspiring business leaders, this book will become their well-thumbed how-to guide for constructing a successful career.» —Erv Shames, Lecturer, University of Virginia Darden Graduate School of Business andformer President and CEO, General Foods USA and Borden, Inc.

This book presents a cogent description of the main methodologies used in derivatives pricing. Starting with a summary of the elements of Stochastic Calculus, Quantitative Methods in Derivatives Pricing develops the fundamental tools of financial engineering, such as scenario generation, simulation for European instruments, simulation for American instruments, and finite differences in an intuitive and practical manner, with an abundance of practical examples and case studies. Intended primarily as an introductory graduate textbook in computational finance, this book will also serve as a reference for practitioners seeking basic information on alternative pricing methodologies. Domingo Tavella is President of Octanti Associates, a consulting firm in risk management and financial systems design. He is the founder and chief editor of the Journal of Computational Finance and has pioneered the application of advanced numerical techniques in pricing and risk analysis in the financial and insurance industries. Tavella coauthored Pricing Financial Instruments: The Finite Difference Method. He holds a PhD in aeronautical engineering from Stanford University and an MBA in finance from the University of California at Berkeley.

"Buffett has generously endowed us all with a sensible and intelligent roadmap for investing." —Robert G Hagstrom «Warren Buffett – The Oracle of Everything. He has been right about the stock market, rotten accounting, CEO greed, and corporate governance. The rest of us are just catching on.» —Fortune «Warren Buffett has turned value investing into an art form, piling up the world's second largest individual fortune and persuading millions to mimic the low-tech, buy-and-hold style of stock picking he practices at Berkshire Hathaway.» —Time «Buffett and Munger are, without doubt, two of the greatest investors and capital allocators of all time, so investors would be well served to study their thinking carefully.» —The Motley Fool «Warren Buffett – Ace stockpicker, and now, an empire-builder.» —BusinessWeek

A complete, task-based guide to developing, implementing, and tracking a video marketing strategy Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a relevant guide to understanding video marketing tactics, developing a strategy, implementing the campaign, and then measuring results. You'll find extensive coverage of keyword strategies and video optimization, distribution and promotion strategies to other sites and blogs, YouTube advertising opportunities, and crucial metrics and analysis. Written in the popular «Hour a Day» format, which breaks intimidating topics down to easily approachable tasks Covers previously undocumented optimization strategies, distribution techniques, community promotion tactics, and more Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization Examines effective promotional tactics, how to optimize video for YouTube and search engine visibility, and metrics and analytics Includes case studies, additional resources, a glossary, information about creating and editing video, step-by-step guides, and valuable tutorials YouTube and Video Marketing: An Hour A Day gives you the tools to give your clients or your organization a visible, vital marketing presence online

In When Giants Fall, Panzner makes his case for the turbulent economic changes that will be occurring over the next few years and examines the resulting economic opportunities. According to Panzner, the economic changes will be widespread. Businesses will struggle amid wars, shortages, logistical disruptions, and a breakdown of the established monetary order. Individuals will be forced to rethink livelihoods, lifestyles, living arrangements, and locales. Political structures will be in flux, as local leaders gain influence at the expense of national authorities. For many people, it will be nothing short of a modern Dark Ages, where each day brings fresh anxieties, unfamiliar risks, and a sense of foreboding. However, for those enlightened few who understand what is really going on and what happens next, the chaotic years ahead represent the opportunity of a lifetime – a time when they can realize goals they never thought possible and achieve a level of wealth, security, and inner peace that will leave them head-and-shoulders above everyone else. In this book, Panzner offers cutting-edge insights and strategies that will enable readers to stay well ahead of the game during the uniquely unsettling period ahead.

Learn about today's hottest new risk management tools One of the hottest areas of finance today, alternative risk transfer, or ART, refers to the use of various insurance products to manage market, credit, operational, legal, environmental, and other forms of risk. As the capital and insurance markets continue to converge, the number and complexity of new risk-defraying insurance products available to corporations, brokerages, money managers and other financial professionals will continue to grow. Expert Christopher L. Culp uses case studies of recent ART transactions used by risk managers to put the field into perspective for financial professionals and to acquaint them with the various types of risk control products now available. In addition he explores, in-depth, the links between ART, derivatives and bank-arranged risk financing, and he explains the key differences between classic insurance products and financial guarantees, risk financing, bundled layering, and other ART forms.

Praise for Blind Spots «Shelton's open and candid style inspires trust among readers. Management teams and those making career choices can push their effectiveness up a notch with her skilled approach to facing blind spots and moving beyond them.» —Rick McNutt, Executive Vice President, National City Bank «Blind Spots gives individuals a comprehensive, but very manageable, set of tools and strategies to see themselves differently. The stories of people whose lives have been changed by Shelton's principles and techniques enhance the strategies she presents. This is a compelling book with the power to improve lives dramatically.» —Eleta A. Jones, PhD, LPC, Assistant Director, Center for Professional Development, University of Hartford «Shelton's approach to identifying blind spots goes to the heart of effective leadership. Such interest arose from this work that requests poured in for not only follow-on training regarding Blind Spots, but also for developmental coaching. Six months later, people are still talking about Blind Spots.» —Jack Bergquist, Vice President, Kaman Aerospace «When I recognized my blind spots that made me underestimate my entrepreneurial strengths, I was able to move forward to launch a successful company. This book is a must for building resilience to face the challenges of a start-up.» —Marilyn Nemarich, entrepreneur and owner, Marilyn's Pies «This book can teach you how to see inside yourself. As I was reading it, I kept thinking of the song On a Clear Day You Can See Forever. Learning about your blind spots leads to clear sight, which can create possibilities for innovation and growth.» —Jane Hunt, Assistant Vice President for Executive Development, The Hartford Financial Services Group, Inc.

In this provocative book, Margaret Heffernan, former CEO and Fast Company contributor, fuses her own experience with that of hundreds of women to identify the biggest challenges and the best solutions that women face today. From VPs of Fortune 100 companies to entrepreneurs to women just starting their careers, she traces the patterns and themes underlying women's power, choices, love, sex, money, and many other vital topics for working women. Without sugar-coating the facts, preaching, or oversimplifying, she offers solutions and shares the truth about the working world: women's choices are limited, you can't have it all, women do work differently from men and, yes, it is possible to find success amidst all of this and feel good about it. «Finally! A book that exposes the masculine myths about what it takes to be effective in business and helps women reclaim the relational intelligence we have been taught to ignore. A must-read for all women who want to increase their power and influence in the workplace—especially those who are thinking of leaving because they are tired of the corporate gamesmanship that requires splitting themselves into a 'work me' and a 'home me.'» —Joyce K. Fletcher, professor of management, Simmons School of Management, Boston, Massachusetts Order your copy today!

If you're a working woman who wants to get ahead, S.K.I.R.T.S. in the Boardroom will equip you with the strategies you need to combine confidence and compassion, style and substance, and beauty and brains for professional success. It will help you navigate the male-dominated corporate world and keep you inspired when you're unmotivated and unsatisfied with your career. A must for any woman who wants to maximize her professional potential, this book offers sensible, straightforward, and long-overdue advice.

THE FOREX CHARTIST COMPANION The foreign exchange (Forex) market has quickly become the market of choice for traders looking to increase their profit potential. The combination of high liquidity and low transaction costs-as well as twenty-four-hour accessibility-has attracted the attention of both new and veteran traders. In The Forex Chartist Companion, authors and active Forex traders Michael Archer and James Bickford provide a visual window into the behavior of the Forex market along with detailed information on the mechanics of day trading, market entry timing, and much more. With this book as your guide, you'll not only become familiar with innovative software and charting systems that provide a graphical interpretation of the markets, but you'll also discover how to instantly see patterns throughout those markets. Divided into six comprehensive parts, The Forex Chartist Companion: Details Forex-specific charting techniques Illustrates the use of point and figure charting in conjunction with Forex trading Explores Forex swing charting Outlines a variety of Western and Japanese reversal charts-from pivot charts to Kagi charts Examines the actual trading system of veteran futures guru Charles Goodman Filled with numerous charts-annotated with Archer's insight into the material-and in-depth information regarding charting theory, The Forex Chartist Companion will help serious traders use technical indicators to enter this market with confidence and exit with profits.

An in-depth examination of a powerful new trading strategy «Fischer provides an intriguing and thorough look at blending the Fibonacci series, candlesticks, and 3-point chart patterns to trade securities. Backed by explicit trading rules and numerous examples and illustrations, this book is an invaluable tool for the serious investor. Read it.» –Thomas N. Bulkowski author of Encyclopedia of Chart Patterns and Trading Classic Chart Patterns In this groundbreaking new book, Fibonacci expert Robert Fischer and coauthor Dr. Jens Fischer successfully merge Fibonacci applications with candlestick charting to create an innovative trading strategy that will help you enhance profits and reduce risk. Filled with in-depth insights, helpful charts and graphs, and practical real-world examples, Candlesticks, Fibonacci, and Chart Pattern Trading Tools reveals how correctly combining these different strategies can give you a noticeable edge in challenging market times–regardless of whether you are a short-term or long-term trader–and improve your chances of success under a variety of market conditions. You’ll be introduced to the critical aspects of this synergistic approach through in-depth analysis and detailed explanations of: Core combinations of Fibonacci trading tools with candlesticks and regular 3-point chart patterns The magic figure «three» and its relevance in pattern recognition Fibonacci-related trading strategies, selected candlestick chart patterns, and regular 3-point chart patterns Applications of these trading strategies–double tops, Fibonacci price extensions, PHI-channel applications PHI-ellipses as trading tools And much more Along with the computer technology of the WINPHI charting program included on the companion website, Candlesticks, Fibonacci, and Chart Pattern Trading Tools will help you understand and implement this profitable trading strategy to the best of your ability.

With Managing IT as a Business you'll get practical advice on how to unleash the full potential of this critical function so that companies can derive maximum benefit. It offers a proven plan for bridging the gap between CEOs and CIOs that has, until now, impeded their ability to work together in order to craft objectives, establish budget guidelines, and develop metrics for measuring IT value and success. In short, with this book as a guide, business leaders will learn how to manage IT as they would any other functional business unit.