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In this jargon-free guide, author Brett McFall shows just how easy it is to set up your own online business. You'll discover how to make money by delivering a great deal of value without a great deal of effort. And you don't have to have a technical bone in your body to do it! In seven simple steps, Brett takes you through everything you need to know to create a successful online business on a shoestring. Inside you'll learn how to: find a niche market create a product write an enticing sales message design a website sell your product. Packed with useful tips, tools and techniques for setting up and maintaining an online business, How to Make Money While You Sleep! is a must-read for budding entrepreneurs.

"Read it for no other reason than to learn Bob's Seven Immutable Laws of Business. . . . This is vintage Bob-contrarian, thoughtful, and he's really fun to read." —Forbes In this edition of Bob Lutz's bestselling account of the business philosophy with which he revolutionized Chrysler and much of the automotive industry, Lutz reveals his unique brand of creative management. Readers will learn many lessons herein, including why the key to success in any business is maintaining a positive tension between the creative minds and the buttoned-up financial minds, and how to attract, motivate, and strategically deploy each type throughout an organization. This book features a new introduction and an epilogue in which Lutz introduces an eighth law that helps today's business leaders put his famed Seven Immutable Laws of Business into sharper perspective. Robert A. Lutz (Scarsdale, NY) is General Motor's Vice Chairman of Product Development and Chairman of GM North America.

Praise for the first edition of Up Your Business! «Dave Anderson has hit another home run! Up Your Business! is an invaluable, highly readable guide that should be on the desk–and in the mind–of anyone demanding top-level performance from themselves and others.» –James Strock, author, Reagan on Leadership and Theodore Roosevelt on Leadership «Up Your Business! is a powerful blueprint for companies looking to take their business to the next level. It is one of the most powerful books on business and leadership I have ever read and will be a major component of Saga Communications' leadership training.» –Warren Lada, Senior Vice President, Saga Communications, Inc. «Once again, Dave Anderson puts it all together in a way that almost makes you think he's been looking over your shoulder all these years. Chapter two alone, 'Abolish Corporate Welfare: Create a Culture of Merit,' is worth the time it takes to read the entire book.» –Mike Roscoe, founder and President, Horizon Communications «Finally . . . a business book that gets to the heart of what matters and creates usable templates that could help any business thrive.» –Roxanne Emmerich, author, Thank God It's Monday!

A clear look at how to capture investment profits during difficult financial times The U.S. economy has become crippled by the credit and real estate catastrophe. Even though we've all been affected by the calamity and have heard no shortage of news about it, it still seems unfathomable and utterly incomprehensible to most people that the actions of certain mortgage brokers, bankers, ratings agencies, and investment banks could break the economic engine of the world. Now, for the first time, and in terms everyone can grasp, noted analysts and value investing experts Whitney Tilson and Glenn Tongue explain not only how it happened, but shows that the tsunami of credit problems isn't over. The second wave has yet to come. But if you know catastrophe is looming, you can sidestep the train wreck-and even profit. You just need to understand how bad times present opportunity and where to look. More Mortgage Meltdown can help you achieve this goal. The book Breaks down the complex mortgage products and rocket-science securities Wall Street created Addresses how to find investment opportunities within the rubble and position your portfolio to take advantage of the crisis Explains exactly how the combination of aggressive lending, government missteps, and Wall Street trading practices created the perfect economic storm Shows you why the crisis is not yet over and what we can expect going forward More Mortgage Meltdown can help you understand the events that have unfolded, and put you in a better position to profit from the opportunities that arise during these tough financial times.

Praise for The Power of Feedback «Some books are worthy of being recommended simply because of their subject matter. . . . There is no greater force to improve the quality of human relationships or improve the way organizations function than to multiply the amount and improve the quality of feedback.» «Other books are worthy of being recommended . . . when an author takes an otherwise abstract, obtuse subject and turns it into an actionable, practical set of things to do. Joe Folkman has accomplished that task . . . helping individuals and organizations to develop feedback-rich environments . . . [and] change through the use of a variety of surveys and feed?-back instruments. He has made this topic highly engaging and accessible.» «So, here you have the best of everything–an important topic; a talented, entertaining, and highly qualified author; content that is practical; and a text written in an easily comprehended manner. Enjoy.» –From the Foreword by John H. «Jack» Zenger «Joe Folkman has years of experience and miles of wisdom from coaching and training high-performance organizations. He speaks truth: change is hard. But feedback can be very powerful if the receiver makes the commitment to lasting change. Folkman has scored a home run with The Power of Feedback.» –Maria Nalywayko Senior Vice President, Human Resources, Fremont Investment & Loan «Most of us are clueless when it comes to providing feedback. But now, thanks to Joe Folkman's The Power of Feedback, we have a road map for turning the feedback we receive into lasting and profound change.» –Jeffrey Gill Director of Organization Capability, The Coca-Cola Company

Written in a lively and practical style that will be of great interest to budding and blooming entrepreneurs. The rules covered in this book are applicable to any entrepreneur around the world.

Learn the successful strategies behind hedge fund investing Hedge funds and hedge fund trading strategies have long been popular in the financial community because of their flexibility, aggressiveness, and creativity. Trade Like a Hedge Fund capitalizes on this phenomenon and builds on it by bringing fresh and practical ideas to the trading table. This book shares 20 uncorrelated trading strategies and techniques that will enable readers to trade and invest like never before. With detailed examples and up-to-the-minute trading advice, Trade Like a Hedge Fund is a unique book that will help readers increase the value of their portfolios, while decreasing risk. James Altucher (New York, NY) is a partner at Subway Capital, a hedge fund focused on special arbitrage situations, and short-term statistically based strategies. Previously, he was a partner with technology venture capital firm 212 Ventures and was CEO and founder of Vaultus, a wireless and software company.

All of us know that users of the Web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites–none of which are advertising. He also predicts the demise of seemingly successful online communities such as MySpace and Facebook that rely on advertising as non-sustainable modalities. Silver describes and explains that in the future new products and services will be introduced, talked about, rated, reviewed and recommended – or killed – by online communities. One example of the 18 new revenue channels that online communities are adopting is the sale to vendors of anonymized conversations of the community members concerning those vendors' products or services. Another example is online communities who partner with the internet providers to receive payment when a particular online community's information is downloaded usinf that providers service. The other sixteen revenue channels are equally head-turning! Silver is the only angel investor, operating down where the rubber meets the road, who is investing in online communities in their infancy, and writing about which ones will win and which ones will fail.

Praise for Confessions from the Corner Office «As usual, Aylward and Moore have created a path that helps the reader identify and develop critical instincts, behaviors that not only create energy around business life, but can make personal lives richer and more rewarding.» – Kenneth Keymer, CEO and President, VICORP Restaurants «However you define your corner office, this book helps you develop the instincts you need to build deeper relationships and be more successful both personally and professionally.» – Andy Andrews, author of the New York Times bestseller, The Traveler's Gift «In Confessions, authors Aylward and Moore capture the reality of our humanity within the corridors of corporate America with real stories about real people.» – Clifton L. Taulbert, Pulitzer Prize-nominated author of The Last Train North «An insightful, practical guide to achieving a winning management style. I applaud the authors' ability to motivate with empathy rather than intimidation.» – Jerry Langley, Executive in Residence,Mendoza College of Business, University of Notre Dame

Clear-Cut Ways to Manage Project Risk If you're a typical project manager, you're probably aware of the importance of risk management but may not have the time or expertise to develop a full-blown plan. This book is a quick and practical guide to applying the disciplines of proven risk management practices without the rigor of complex processes. Part of the Project Manager's Spotlight series from Harbor Light Press, this straightforward book offers solutions to real-life risk scenarios. Inside, best-selling author Kim Heldman highlights critical components of risk management and equips you with tools, techniques, checklists, and templates you can put to use immediately. By following a realistic case study from start to finish, you'll see how a project manager deals with each concept. Ultimately, this book will help you anticipate, prevent, and alleviate major project risks. Project Manager's Spotlight on Risk Management teaches you how to Look for and document risk Anticipate why projects fail Prevent scope and schedule risks Analyze and prioritize risks Develop, implement, and monitor risk response plans And much more!

The only IT guide you need You're busy-very busy. You need reliable, practical answers to your IT questions, and you need them now. The Vest Pocket Guide to Information Technology, Second Edition is a handy pocket problem-solver designed to provide you with the quickest route to a solution. Practical, reader-friendly, and thoroughly illustrated, this updated handbook provides complete guidance for the complex, ever-changing world of IT to help you quickly pinpoint what you need to look for, what to watch out for, what to do, and how to do it. Written by two all-time bestselling accounting and finance authors, Jae Shim and Joel Siegel, this thoroughly updated Second Edition includes tables, forms, checklists, questionnaires, practical tips, and sample reports to help you avoid and resolve any and all IT dilemmas. A must-read for business professionals, financial managers and consultants, production and operation managers, accountants, COOs, CFOs, and CEOs, this handy guide helps you: * Select the best hardware for particular application needsStrategically use IT systems * Use the best software in planning and control * Select Sarbanes-Oxley compliance software * Prevent fraud through computerized security * Effectively apply Management Information Systems (MIS) * Use online databases to make business decisions * Use a decision support system (DSS) and an executive information system (EIS) to improve the quality of analysis, evaluation, and decision making * Understand emerging trends and developments in information technology * Harness marketing information systems to improve sales planning, sales forecasting, market research, and advertising * Evaluate and manage an IT project Your professional success depends on keeping abreast of the latest thinking and applications in information technology. The Vest Pocket Guide to Information Technology, Second Edition gives you all the information you need to make optimum decisions now and plan ahead for later.

Economist, actor, author, and former quiz show host Ben Stein teamed up with investment psychologist Phil DeMuth to examine a century of stock market data and discovered a profound and original investment truth: Yes, you can time the market! In their instant investment classic Yes, You Can Time the Market!, Stein and DeMuth show investors simple, readily available measurements that tell them when it's time to invest in stocks, bonds, real estate, or cash. Written for the investor who wants to preserve capital and build wealth steadily, this book offers prudent, bedrock advice for anyone who can no longer afford to play games with their money.