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Crowds move markets and at major market turning points, the crowds are almost always wrong. When crowd sentiment is overwhelmingly positive or overwhelmingly negative ? it's a signal that the trend is exhausted and the market is ready to move powerfully in the opposite direction. Sentiment has long been a tool used by equity, futures, and options traders. In Sentiment in the Forex Market, FXCM analyst Jaime Saettele applies sentiment analysis to the currency market, using both traditional and new sentiment indicators, including: Commitment of Traders reports; time cycles; pivot points; oscillators; and Fibonacci time and price ratios. He also explains how to interpret news coverage of the markets to get a sense of when participants have become overly bullish or bearish. Saettele points out that several famous traders such as George Soros and Robert Prechter made huge profits by identifying shifts in crowd sentiment at major market turning points. Many individual traders lose money in the currency market, Saettele asserts, because they are too short-term oriented and trade impulsively. He believes retail traders would be much more successful if they adopted a longer-term, contrarian approach, utilizing sentiment indicators to position themselves at the beginning points of major trends.

Discover a practical trading strategy that combines options and ETFs. Create Your Own Hedge Fund explains how exchange-traded funds can be used in conjunction with an options strategy to attain steady growth. Beginning with a tutorial on options and ETFs, the book goes on to describe both investment approaches in great detail providing you with a trading strategy that generates higher returns than buy-and-hold investing – and allows you to reduce risk by adopting a hedging strategy. Filled with in-depth insights and expert advice, this book is intended for you if you're a sophisticated individual investor or a professional investor, trader, or other money manager looking to update your arsenal of investment tools. Order your copy today!

Many people believe that the key to success in the stock market is buying low and selling high. But how many investors have the time, talent, and luck to earn consistent returns this way? In The Ultimate Dividend Playbook: Income, Insight, and Independence for Today’s Investor, Josh Peters, editor of the monthly Morningstar DividendInvestor newsletter, shows you why you don’t have to try to beat the market and how you can use dividends to capture the income and growth you seek.

Two Silicon Valley insiders reveal the emerging Sales 2.0 trend and how companies can profit from it Sales 2.0 explores the emerging Sales 2.0 phenomenon, how it is characterized, why it is imperative for a company’s long-term success, and how anyone can get started with this new approach to generating revenue. Driven by an explosion of online products and changing customer buying preferences, Sales 2.0 is the marriage of Web 2.0 technologies with innovative sales processes. The book shows readers how to redeploy their sales teams for greater bottom-line results and reveals all the differences between Sales 2.0 and traditional selling. Through real world case studies, readers will learn how industry leaders achieved phenomenal results and a competitive advantage. Applicable to sales teams in any industry, Sales 2.0 presents the future of sales today.

Praise for The Market Guys' Five Points for Trading Success «E*TRADE is a strong advocate of investor education, understanding a knowledgeable investor is a successful investor. The Market Guys have been a key contributor to our worldwide educational efforts – delivering hundreds of seminars to our customers around the world. This book encapsulates their years of experience with traders and investors, and is a must-read for anyone serious about trading. The Market Guys' Five Points for Trading Success provides an easy-to-understand and disciplined approach to trading through risk management. I highly recommend it.» Christopher Larkin, VP, U.S. Retail Brokerage, E*TRADE Securities (www.etrade.com) «The stock market is full of risk and uncertainty, but can bring great rewards to those who plan and execute properly. Rick and AJ give you the navigational tools to profit in the market through this book. Easy to read and understand, this book will help the novice and expert alike reach their financial goals. I recommend The Market Guys to help you along your journey!» Astronaut Dr. Buzz Aldrin, Apollo 11, 1969 «The Market Guys' Five Points is much more than five points. Creating a plan, dealing with emotions, trading psychology, and technical analysis are just some of the topics explained.» James Bittman, Senior Instructor, The Options Institute at CBOE, and author of Options for the Stock Investor «Most people think trading markets is easy, but the process is fraught with pitfalls, snares, and delusions. This book is written by two savvy veteran traders. Applying the wisdom contained here will not guarantee success, but it will very definitely put the odds strongly in your favor.» Martin J. Pring, President of pring.com «This is a wonderful introduction to terminology and a fresh approach to the stock market. It gives the reader a language and way of thinking that is new, providing a great foundation for further research. These authors are to be commended for an excellent book on the stock market and how it works.» James P. Gills, MD, Director/Chairman of the Board of the Ironman Triathlon «The Market Guys have created the perfect recipe for financial success.» Nick Nickolas, Restaurateur, Nick's Fishmarket of Hawaii, www.nicksboca.com

Praise For The Power of Mobility: How Your Business Can Compete and Win in the Next Technology Revolution «Mobility is the next technology force that is redefining how businesses operate. Going forward, the winners will be 'anywhere enterprises' that learn how to combine the Power of Mobility with broadband connectivity to create competitive advantage. Russell's book lays out a straightforward road map for how to do just that.» —Berge Ayvazian, Chief Strategy Officer, Yankee Group «Our experience has proved that integrating the mobility of our services into the lives of students creates tremendous opportunities and new value. The ideas presented in this book will serve organizations and businesses of all types well as they explore the innovative growth that can come with the Power of Mobility.» —Dr. Karen Pennington, Vice President, Student Development and Campus Life, Montclair State University «For many professionals, the workplace is no longer a 'place,' and the work day is no longer a 'day.' The Power of Mobility shows us that companies that recognize this fundamental shift are in the best position to take advantage of mobility to increase business agility, transform the way they serve customers, and enable exciting new business models.» —Don Proctor, Senior Vice President, Collaboration Software Group, Cisco «What businesses need is a plain English explanation of the new values and disciplines of the Mobility Age. In The Power of Mobility, Russell McGuire provides that clear guidance without the 'technospeak.'» —Clint Parr, Chief Executive Officer and President, Anyware Mobile Solutions «Companies that figure out how to keep employees connected and leverage context have the opportunity to outperform their peers in the marketplace. The Power of Mobility explains what this all means in simple terms, describes how companies can build mobility into their businesses, and provides helpful examples for those wanting to gain competitive advantage.» —H.P. Jin, PhD, Chief Executive Officer & President, TeleNav Inc. «The Power of Mobility prepares you, in a step-by-step fashion, to interpret the opportunity presented by mobility into your firm's environment.» —Danny Briere, Chief Executive Officer, Telechoice

Praise for Rules to Break & Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism «A fascinating, highly readable synthesis of business principles, technology, sociology and common sense, Rules to Break and Laws to Follow persuasively shows the connection between customer trust and business profits, and then explains how to make it happen. As a bonus, you'll learn how to make your company more innovative, how to ensure your employees actually enjoy what they're doing, and how to deal with the kinds of service and quality breakdowns that occasionally plague any company, even a well-managed one. This book should be on your required reading list.» —Stephen M. R. Covey, bestselling author of The Speed of Trust: The One Thing That Changes Everything «Over the years, Peppers and Rogers have given me valuable advice about navigating the changing business landscape. This book is a must-read for managers who want to empower their employees and customers to?make change their ally.» —Jim McCann, founder and CEO of 1-800-FLOWERS.COM «Highly readable and entertaining. Make sure everybody in your firm reads this book by last Friday.» —Dror Pockard, CEO of eglue «In a time when most companies are built to flip, Peppers and Rogers have planted a stake in the ground to help you survive past the next round of financing or consumer fad. Knowing what rules to break is arguably even more important than what laws to follow, and this book imparts knowledge for both.» —Guy Kawasaki, cofounder of Truemors and author of The Art of the Start «Peppers and Rogers have created the unthinkable: an enjoyable wake-up call! Their book serves up one compelling and provocative idea after another, and the authors enjoy debunking some of our most deeply ingrained business beliefs. Read this book and your customers will thank you.» —Dan Heath, coauthor of Made to Stick: Why Some Ideas Survive and Others Die

Step-by-step guidelines for making commodities a valuable component in any portfolio As stock market investing becomes increasingly hard to squeeze profits from, savvy investors are finding commodities to be the perfect vehicle for maintaining portfolio performance. Commodities for Every Portfolio shows commodities newcomers how to ease into this straightforward market, which strategies are best (and which to steer clear of!) and much, much more. Investors and traders get easy-to-follow techniques, strategies, and methods, with individual chapters showing how to invest in commodities through stocks, mutual funds, ETFs, and futures. High-performing companies and index-based funds are listed by name, with specific information on how and why they succeed; hard-to-find informational resources are also provided.

Praise for Frank McKinney «My neighbor, Frank McKinney, is certainly a maverick and a spiritually grounded young man. The oceanfront homes he builds here in Florida are magnificent and unique. More important, Frank's life and the contributions he makes to his community and the world illustrate how a successful businessman can do well while doing good. The principles in Frank McKinney's Maverick Approach to Real Estate Success represent a road map of his achievements–a proven strategy for succeeding not just in real estate, but also in the business of life.» –Rich DeVos, cofounder of Amway, owner of the Orlando Magic «If you're ready to make big profits in real estate, then read, absorb, and use the brilliance of Frank McKinney.» –Mark Victor Hansen, coauthor of The One Minute Millionaire «Frank McKinney's book is an excellent how-to guide to earning real estate profits by using McKinney's maverick formulas to find undervalued real estate with profit potential. McKinney is different. This isn't another how-to-get-rich-in-real-estate book. Instead, it is the lively success story of a real estate maverick. McKinney reveals his simple strategies, with intriguing personal profit examples that explain how his repeatable techniques work over and over.» –Robert J. Bruss, syndicated real estate columnist «If Hollywood were casting the role of a maverick who started with very little and went from a $50,000 fixer-upper to a $100 million mansion, they would choose Frank McKinney. Frank McKinney's Maverick Approach to Real Estate Success represents his approach to life. He decided to apply that approach to real estate and look what happened!» –Kendra Todd, winner of The Apprentice

True fulfillment in life doesn't come solely from success at the office or happiness at home; it comes from both. What if there was a way for you to balance the pressures and demands of work against the needs of your personal life—while simultaneously increasing your success at living and working? There is a way, and The Power of You! is it. Scott Martineau shows that real, sustainable happiness and personal growth can only come about when you do powerful inner work, challenging old beliefs, habits, and patterns that no longer serve you. The Power of You! addresses the needs of today's busy professionals with tools, techniques, skills, and a philosophy that does away with short-term fixes and cheap emotional highs. Together, these tools and tactics provide a comprehensive guide to ultimate balance, happiness, and wealth for anyone who wants to understand what it takes to succeed and be happy in the twenty-first century. The Power of You! is a self-help book like no other. In addition to its practical applications, it's packed with inspirational and practical advice from renowned contributors like Dr. Nathaniel Branden, Arthur Joseph, Joe Vitale, and Jack Canfield. You'll not only have the tools and guidance you need to improve your life, but you'll also find here all the inspiration and motivation you need to get started now. The first step to lasting personal change is consciousness. This is not the fuzzy spiritual consciousness one finds in most self-help books, but the practical, honest self-awareness that sets the stage for long-term improvement. Only through honest self-evaluation can real, lasting personal change occur. Whereas most self-help books present a vision of personal growth based on short-term changes, The Power of You! shows you how to create sustainable long-term change utilizing tools and knowledge not found anywhere else. If you want to achieve the highest possible level of balance, happiness, and success, The Power of You! paves the way and shows you how to start your journey—today.

An updated and revised look at the truth behind America's housing and mortgage bubbles In the summer of 2007, the subprime empire that Wall Street had built all came crashing down. On average, fifty lenders a month were going bust-and the people responsible for the crisis included not just unregulated loan brokers and con artists, but also investment bankers and home loan institutions traditionally perceived as completely trustworthy. Chain of Blame chronicles this incredible disaster, with a specific focus on the players who participated in such a fundamentally flawed fiasco. In it, authors Paul Muolo and Mathew Padilla reveal the truth behind how this crisis occurred, including what individuals and institutions were doing during this critical time, and who is ultimately responsible for what happened. Discusses the latest revelations in the housing and mortgage crisis, including the SEC's charging of Angelo Mozilo Two well-regarded financial journalists familiar with the events that have taken place chronicle the crisis in detail, showing what happened as well as what lies ahead Discusses how the world's largest investment banks, homeowners, lenders, credit rating agencies, underwriters, and investors all became entangled in the subprime mess Intriguing and informative, Chain of Blame is a compelling story of greed and avarice, one in which many are responsible, but few are willing to admit their mistakes.

CRM was supposed to help businesses better understand their customers and increase efficiency. Yet most companies are not getting the return they expected. Is it possible to make customers happy and, at the same time, improve ROI? Is there a practical, affordable way to get customers to say what they really want? In Why CRM Doesn't Work, leading international marketing consultant Frederick Newell explains why it's time to change the game to CMR (Customer Management of Relationships). CMR allows companies to empower customers so they'll reveal what kind of information they want, what level of service they want to receive, and how to communicate with them–where, when, and how often. It is a bold solution for businesspeople at all levels in all industries who want to stay ahead of the curve in the development of customer loyalty. Newell shows by lesson and example why the current CRM isn't working, what needs to change, and how to put the CMR philosophy to work–without additional expense. The book includes case studies of good and bad relationship marketing from companies as diverse as Kraft Foods, Procter & Gamble, Budweiser, Charles Schwab, Dell, IBM, Lands' End, Sports Authority, Radio Shack, and Staples. With the knowledge in this book, a company can learn to build long-term relationships and bring in profits instead of relying on one-time sales. Why CRM Doesn't Work is important reading for companies of every size that are trying to satisfy and sell to today's consumer.